OUR PRODUCT CONCEPT
AS LITTLE AS POSSIBLE, AS MUCH AS NECESSARY. WHAT MAKES OUR PRODUCTS SPECIAL?
Only what is really necessary.
For our cosmetics, we use pure active ingredients and ingredients that are predominantly natural. We pay close attention to where our raw materials come from and how they are processed. We have established our own decision-making criteria that we apply to ourselves and our suppliers. We generally do not use synthetic fragrances, fillers or dyes, nor do we use irritating preservatives and surfactants or drying alcohols. You will never find microplastics, silicones and parabens on our lists .
Exactly what your skin needs.
To ensure that our care is good for you and your skin, when developing our products we work with active ingredients for which there are evidence-based studies. When it comes to concentration and dosage, we pay attention to mild formulations. Just because a lot of active ingredients is promised somewhere doesn't mean that our skin can do more with it. Basically, our selection of active ingredients and the determination of the dosage are always based on the latest research findings.
Gently formulated to benefit all skin types.
The careful selection and the coordinated formulations make our products what they are: pure, high-quality and focused on their effect. Our care is suitable for every skin type, every gender and every age. For us, it is all about the combination of ingredients that allows you to tailor your care precisely to your skin's needs. The composition is so mild that many of our products can be used without hesitation even in the case of allergies and chronic skin conditions such as rosacea or neurodermatitis.
The most valuable basis is our nature.
Our ingredients are predominantly natural and, whenever possible, come from controlled organic farming. Our selection of synthetically produced active ingredients is also natural. We are particularly concerned with saving natural resources. Because sometimes ingredients that are produced using biochemical processes make more sense. Namely when the original form does not occur in nature or can only be obtained with great effort and in a way that is not very sustainable. In order not to put unnecessary strain on your skin, we simply leave out everything else that is artificial or plastic. You can find the exact natural and organic content for each product on our website.
Good for you, good for the environment.
We realized early on that our sustainability standards are not the easiest path to take. This applies to both production and the traceability of our supply chains, including packaging and shipping. This is why sustainability not only plays a significant role in the selection of our ingredients , our suppliers and our production. It influences everything we do, as we equate it with the profitability of our company. To balance this out, we give 1% of our turnover back to social and environmentally relevant projects every year and actively support the United Nations' climate target of 1.5°C.
No ingredients of animal origin, no animal testing according to PETA standards.
If we contribute to consumption with our products, no one should be harmed. Neither in the manufacturing process nor in the testing phase. This was our main concern from day one. Because currently in Europe there are still no clear regulations or bans on animal testing or the use of animal products. Our efforts have now been officially confirmed by the PETA Approved Global Vegan Animal Test Policy certificate.
The right care for every skin.
It is important to us to offer pure and natural care for every skin type - no matter who is in that skin. With our mild formulations that are concentrated on active ingredients, we have the right product for every skin type, every gender and every age. Everyone will find what they need to feel good in their skin.
REDUCED TO THE ESSENTIAL: PURITY AND EFFECTIVENESS.
Basically, we can say that what makes our products special is less, not more. Because just because something says a lot on it doesn't mean that it helps a lot. Sometimes our skin can only process a certain percentage of the active ingredient - which would simply make the additional percentage useless or simply overwhelm our skin.
HAVE YOU FOUND YOUR CARE ROUTINE YET?
Our products are formulated to be suitable for every skin type, every age and every gender. Since our skin is as individual as we are, it always depends on the combination of ingredients and active ingredients as well as the correct order of application.
We have put together different routines specifically for every skin type and every skin condition. Take a look and pamper your skin with targeted effects and the best ingredients.